2017 saw launch of the Kwese iflix online video streaming services in Zimbabwe and currently new players like the DSTV Play Now are penetrating the market. However, the launch of today’s new kid on the block can be a game changer within the market.
Telecommunication giant, TelOne, Zimbabwe’s fixed mobile coverage communication service provider, is to launch today Africa’s first converged linear on-demand news and entertainment streaming service in partnership with South Africa on demand specialist, Discover Digital, a total end-to-end solutions provider for the delivery of digital video content.
The service will be available for public viewing tonight at the official launch to be held in Borrowdale, Ster-Kinekor Movie House at Sam Levy’s Village..
“TelOne is excited to be launching this ground-breaking service, which will enhance our service offering to our broadband customers,” said Mrs. Chipo Mutasa, TelOne Managing Director.
“With the coming of our Fixed Mobile Coverage network, the partnership with DEOD (Digital Entertainment On Demand) will ensure that TelOne re-asserts itself in the market a giant in the Digital Communication and entertainment space,” she added.
The new on-demand services will be bundled with Telone broadband. Customers will have the option to subscribe to On Demand packages, offering series, kids programming, a catalogue of movies, music videos, documentaries and lifestyle programming, as well as subscribe to a selection of TV channels, getting access to News, Sports and Inspirational channels, all at competitive prices and over various terms.
Great news this, @TelOneZW re-inventing the internet TV, offering way-too-cheap bundles for endless hours of exciting #entertainment.#DEOD chance for local #content & producers#internettv @bustoptv @rollandlunga @Techzim @263Chat pic.twitter.com/YhOnN5lv37— Godknows Homwe (@HomweG) October 3, 2018
DEOD has integrated payment channels that will allow customers to subscribe, and buy/rent movies using mobile money and other digital payment platforms as well as purchase vouchers in-store at any TelOne outlet.
Discover Digital Managing Director, Steven Watson, says the new converged, linear channel and on demand (VOD) services, offers Zimbabweans a one stop shop of subscription video on demand (SVOD), transaction video on demand (TVOD) and TV channels (Linear).
“This is an exciting launch on a number of fronts. But in particular because it is a significant move for a Tier 1 state-owned African telco business going to market with an advanced digital entertainment offering such as this,” he said
Watson commends TelOne on its foresight in launching the value-aded services. “TelOne is an early adapter in Africa in terms of building compelling value added services to complement its data offerings. There is a strong realization that as a telco, it cannot continue with a pure voice and data play, it needs to change its models and move with the times.”
Despite the stringent procurement criteria it is subject to as a state owned entity, TelOne has moved quickly towards a sustainable model that delivers additional value to its customers,” he added.
Telone has strategically launched DEOD after the recent completion of the $98 million China Exim facility supported National Broadband Project which has enabled the landing of internet bandwidth at a lower cost and enhanced the deployment of Fiber to the Home having already passed 33,000 homes and targeting 100, 000 by 2019.
As far as entertainment content is concerned, competition in South Africa has heated up and broadband subscribers now have a solid selection of platforms to choose from.